1. OpenCart is Free
2. Open-Source, Customizable and Flexible
3. Responsive Design
4. Free and Paid Functionality Extensions
5. SEO Ready
6. Analytics, Statistics and Advanced Data Tracking
7. Secure Payment and Shipping Methods
8. Multi-Store and Multi-Lingual Capabilities
9. Coupons, Specials, Reward Points and Gift Vouchers
10. Large User Base and Community
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